Work Experience

Owner | 4.2021 - NOW

MAI PHONG BUNGALOW

Assuming full responsibility for all aspects of our business operations and management, I ensure that each bungalow's landscape and interior design is set up to the highest standard. When required, I engage with customers, extending a warm welcome, responding to their concerns or complaints, offering bespoke solutions to any problems that may arise, and introducing holidaymakers to all of the information that they need to make the most of their stay.
Privy to the financials of the business, I manage all budgets and expenses, continually monitoring sales and profits against financial targets to form a strategic view and make data-driven decisions. To ensure the seamless orchestration of our services, I collaborate closely with external partners, such as suppliers, travel agencies, and more.

Concept Developer | 5.2020 - 3.2021

BIZ-EYES

Generate ideas and develop customized digital content based on client briefs.
Conceptualize, execute, and create advertising campaigns that align with marketing strategies based on briefs. Develop innovative strategies that are forward-thinking and in line with current media trends.
Conduct extensive research across diverse industries to understand clients and target audiences, and develop relevant scripts.
Process briefs from clients/account teams, and transform them into effective copy, translating concepts into sophisticated digital experiences while identifying key messages.
Manage multiple projects, with the ability to switch from one to the other seamlessly.

Clients: Omo, LG TV, Lifebuoy, Knorr, Dove, MMR...

Reference: Ha Thien Kim - Associate Creative Director

Creative Content Writer | 3.2020 - 3.2021

MANGO DIGITAL

Brainstorm ideas and concepts with internal teams and develop full 360 campaign flesh-out proposals.
Develop editorial calendar, delegate tasks, and ensure deadlines are met.
Work closely with the design team to deliver the outcome.
Demonstrate a clear understanding of campaign objectives and devise strategies to achieve them.
Present proposals for clients including social media strategy and execution.
Check all copy that generated by team members and offer feedback when necessary.

Client: Acecook, BAT, Hanwha Life, Kido, Nutricare, NguyenKim, Vietravel...

Reference: Lam Phuong - Content Manager

Content Writer Freelancer | 6/2021 - 7/2022

BIG HEAD COMMUNICATION

Collaborate with the account team and design team to plan and develop social content, style, and layout for own channels and social outreach.
Take responsibility for writing scripts for Lazada's promotional campaigns on Tiktok including Lazada channel and KOLs, KOCs channels.
Stays up to date with the latest industry technologies, trends, and award-winning work to learn and apply best-in-class standards on their creative ideas and output for our client work.

Clients: Lazada

Reference: Duong Pham - Managing Director

SEO Content Writer| 9/2020 - 1/2021

TICKLED MEDIA

Optimizing copy and landing pages for search engine optimization.
Performing ongoing keyword research including discovery and expansion of keyword opportunities.
Creating high-quality, SEO-optimized content for theasianparent.com

Skills

Content Strategy Writing Campaign Management Branding
Social Media Creative Initiatives Project Management

2015 - 2020

HOA SEN UNIVERSITY

Bachelor - Media Production and Management

Gain Knowledge of Arts, Media Management, Media Production, Media Selling, Marketing & Advertising...
Attaining skills and qualifications appropriate for producing a vacancy.

GPA: 3.23