Agency: Biz-Eyes
Product: LG Global
Campaign: Tet Campaign
Objective:
Key message: Sáng Sắc Xuân - Bừng Gắn Kết
My role: Concept Developer
Tet - The season everyone looks forward to reunion and celebration.
Especially, after the lockdown period, even though we are still at home together, the reunion moments become much more meaningful because once again we have the opportunity to connect and experience together.
Therefore, this year, everyone looks for a charm of excitement to switch on Tet mood and bring everyone more fulfilled and joyful experiences together.
Thus, even though this Tet still has some certain restrictions, we can experience an exciting Tet and celebrate a joyful new beginning with our loved ones.
During this Tet preparation, thanks to the innovative technology with a full range of product line, LG TV will switch on Tet mood in every experience.
THE BRIGHT AND BUSINESS-CLASS DECORATION
EXCLUSIVE WATCHING EXPERIENCE LIKE CINEMA AT HOME
JOYFUL SPONTANEOUS ACTIVITIES EVERYWHERE
Therefore, this Tet, whenever you turn on LG TV, you will lighten up the Tet mood and celebrate a joyful new beginning with our loved ones.
SÁNG SẮC XUÂN - BỪNG GẮN KẾT
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